How many leads should I buy to start?

Here is the rule that protects your wallet: never buy more leads than you can contact FAST. Leads are groceries, not lumber, they spoil. If your available hours let you properly work fifty leads this month, calls, voicemails, texts, five-plus follow-ups each, then fifty is your number, and buying three hundred just means two hundred fifty going cold in a drawer you paid for. Start where your calendar is honest. Learn your rhythm: how many contacts per hour, how many conversations per batch. Then scale purchases as your speed and skill grow. The buyer who works fifty leads completely will beat the buyer who skims three hundred, every month, forever. In this game, thoroughness is the volume play.