How do I get referrals?
Do great work, then ask. Most people never get referrals for one reason: they never ask for them.
Referrals are the highest-quality leads in existence, pre-sold by someone the prospect trusts, and most people get almost none for one embarrassing reason: they never ask. So here is the system. Deliver a great experience first, that is the license. Then ask, simply and directly: "Who do you know that might want this kind of result?" Ask at the moment of happiness, right after a win, a thank-you, a compliment. Make it easy: one name is plenty, and offer to be introduced rather than handed a cold number. Then reward it, a thank-you gift, a discount, or just loud gratitude. Ask after every win for ninety days and watch what happens. The fortune is not just in the follow-up. It is also in the ask.
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